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Our commitment

Our commitment to greater sustainability extends beyond the processes in our factory. Together with all our employees, we are committed to environmental, social and societal projects. Working with local communities, we are committed to sustainable development that benefits nature, people and animals in the long term.

Diversity forever.

We believe in quality that makes a tangible difference at every moment. On the skin. In the world. But never between people. Because the right to feel comfortable and valued applies equally to everyone. For every origin, every gender, every sexual orientation, every appearance and every age. Making the best underwear for everyone is more than our mission. It is our commitment to diversity. Since 1941. Forever.

Zurich Pride Podcast ON TOUR

A commitment to life in all its facets: As an innovative, conscious and cosmopolitan company, CALIDA celebrates social diversity and promotes equal coexistence. For constant learning from each other and to create platforms for an exchange at eye level, CALIDA relies on strong partnerships. In 2022 CALIDA cooperated for the first time with the "Zurich Pride" association and supported the "Zurich Pride Podcast ON TOUR" as a sponsor. The podcast is a medium through which Swiss stories from the queer world are presented. It regularly features queer people from Switzerland and organises live tours to strengthen the LGBTQIA+ community.

Pink Ribbon Charity Walk 2023

CALIDA took part in the Breast Cancer Charity Walk in Zurich and had its own stand at the event. This important movement, dedicated to fighting breast cancer and raising funds for research and support, is in keeping with our mission to promote people’s well-being and health.

Participating in the Pink Ribbon Charity Walk highlights our commitment to not only produce high-quality clothing, but also be an active member of the community. Breast cancer affects millions of women around the world and we believe that raising awareness and providing support are vitally important. We are proud to be helping to strengthen women’s hopes and improve their health.

Trees of Life

In order to give something back to nature and compensate for part of our carbon emissions, CALIDA has planted a total of 18,000 trees in Madagascar in collaboration with the Trees of Life association. And this number is growing.

CALIDA Goat-House

Together with our Swiss collaboration partner and FTC® (Fair Trade Cashmere), we built new stables in the Shaanxi region of China to provide an animal-friendly home for up to 50 cashmere goats – using the traditional rammed-earth technique, which naturally compensates for the extreme local conditions.

100% Nature Relax

Fotocredits: HSLU, Thi My Lien Nguyen

CALIDA x HSLU Pyjama Capsule Collection

CALIDA has developed a unique pyjama capsule collection together with students from the Lucerne University of Applied Sciences and Arts. Because Swissness, sustainability and responsibility towards future generations are the guidelines according to which CALIDA has always produced and developed innovations. Involving new talents in the sense of actively promoting young talent and letting them participate in the design process of a new collection is therefore not only obvious, but also consistent.